The impact of the first impression is crucial in the process of engaging your visitors, your home page is the showcase of your website and your trade show, it needs to be particularly careful and thought out in order to seduce Internet users and search engine.
A clear and efficient structure
An attractive and consistent design with your field of activity and the image you want to convey of your company
Calls to action that invite interaction and browsing on your site
An effective home page should immediately allow people to get to know you, understand your business and want to continue the customer experience on your site.
The organization of your catalog is essential for understanding your offer. It allows your prospects and customers to navigate in a coherent and progressive way between your services and services up to the contact form.
Families of services
Ranges of services
Products and brands
Services
Additional Products and Services
The quality of the tree structure of your catalog is decisive in the process of browsing and making contact with your salon.
The presentation of your price positioning complements your catalog offers and gives them moretransparency and clarity for Internet users.
Prices of hairstyles by gender and age
Price of care by type
Make-up prices by range
Prices of other services and benefits
On the web yourcompetitors are just a click away, so it is very important to give the necessary visibility and transparency to Internet users to choose you!
To make a difference, you must imperatively stand out by highlighting your know-how as well as by being transparent about the brands and products used.
Selected product brand
Product range by type of care
Partnerships and exclusive products
Benefits for your customers
Highlighting the brands chosen by your salon for treatments can both reassure and meet the demands of an increasingly demanding clientele.
Your OUR ACHIEVEMENTS page is an indisputable testimony to your talent and know-how.
This is an opportunity for your Internet users to find ideas and examples for their projects.The main objectives of this page are to reassure and create trust in your salon, determining factors for accelerating contact.
Your page must be organized by theme and by range of services, customer testimonials will conclude each theme.
The contact page represents the exchange platform and the gateway for Internet users to your living room. Above all, it must be centered on a simple, intuitive and efficient user experience.
A well-defined role
A form that contains only the essentials
Interactive fields to fill in
A progress bar for forms with multiple steps and tabs
It is also very important to offer alternatives to the contact form such as telephone, postal address and map.
provide the largest share of traffic for websites.
VISIBILITYON SEARCH ENGINES
Your visibility on the internet depends on several levers, natural referencing is the first to activate!
To seduce the search engines and establish itself as the right answer to the questions of Internet users, your website must take into account from its creation the technical and semantic rules for the optimization of your referencing.
Digital UPrising experts build your visibility strategy for you and support you on a daily basis for its optimization.